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COD MW Release Event Production

Audience Interaction

Gaming brand launch event staging

Call of Duty Modern Warfare: MWStop

GameStop + Activision
March 2015

GameStop and Activision teamed up to celebrate the launch of Call of Duty®: Modern Warfare® by transforming its West Hollywood store into a COD Command Center.

 

In this activation, our team produced an experience where fans were immersed in an experiential military journey, with scenes including a vehicle crashed into the store front, a Call of Duty 3D photoshoot, and hands-on gameplay with select players from the OpTic Gaming Los Angeles. â€‹

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Our role: Executive Producers for Midnight Oil Agency

Immersive gaming experience event
Video game launch experiential production
Esports themed event design
Interactive gaming event activation
Brand entertainment event production
High energy gaming launch experience
Experiential marketing gaming event
Interactive entertainment brand launch

This entertainment launch event was produced by Pink Cactus Productions, an Austin-based experiential production studio supporting major global brands.

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